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Sessions Highlife

Jamie Norrish

CEO | Strategist

Jamie knows this industry and culture inside and out. His passion for it began at a young age and has evolved into several successful business ventures and a broad knowledge base, from the creation of gardens and the ownership of a medical dispensary to the co-foundation of a hydroponic / grow business.

With a genuine desire to help and educate, Jamie knows how to speak to consumers and support businesses in navigating the ever-changing cannabis landscape to brand success. His background in project management in the industrial construction industry has helped him balance several projects with high standards of professionalism and quality.

He is able to develop a strong team mentality that integrates people's individual passions and leads them to achieve outstanding project quality.

Vince Eger

Creative Director

A move from Germany to Canada made a career in this industry a reality for Vince.

He’s excited to combine his entrepreneurial spirit and solid background in marketing, filmmaking and photography with a long-time passion for Cannabis. With a decade of experience, professional education and dedication to continuous growth - Vince knows how to communicate value through visual storytelling combined with effective marketing strategy.

On his time away from camera and screen, you can find him on a surfboard, snowboard or skateboard, or out on a hike with his pup Nelson.

Jared Kyllo


Jared has a strong appreciation for technology’s power to problem-solve, support decision-making, and inspire innnovation.

His Bachelor’s degree in Geography along with a Certificate in Geographic Information Systems from BCIT provide a solid foundation for critical thinking, and his background in software development has strengthened his technical skills and ability to build solutions for any problem.

He’s big into exploring cultures and perceptions of cannabis around the world and has a true love for well-crafted films, vinyl records, and tattoos (20 and counting!).

Matthias MacLeod

Director of Media

Matthias has been fascinated by visual storytelling for as long as he can remember.

Film enthusiast turned film student in 2015, he continues to constantly improve his skills as a professional film-maker and editor. Matthias’ passion for education and the art of cinematography combine to elevate brand stories in emotionally captivating ways. Well traveled and always curious, he has a strong interest in the medicinal benefits of Cannabis along with a solid appreciation for a good joint.

When he’s not spending nights editing, Matthias enjoys old movies, camping, hiking, eating good food and making the world a little bit more awesome.

Cam Schreiner

Director of Operations

Cam is a well-rounded designer with a passion for branding. He began his career working in a fast-paced print-house where he handled everything from graphic design, client liaison, production, and pre-press. After six years, he decided to try something new and switched gears to work in the film industry, creating graphics and working on set.

But it was in branding where Cam found his true passion. He enjoys strategizing, asking thoughtful questions, and solving problems that lead to outcomes. Cam combines his passion for design with interpersonal skills to help clients find their place and purpose in the market. Outside of work, you'll find him with his wife and son hiking mountainsides, camping in the wilderness, or building furniture.

Social Media Specialist

Ambrosia Johnson

Ambrosia’s been in this industry since 2014; rolling joints, budtending, and consuming. Her legacy roots and ambition has led her to where she is now. She's known for event and project management, being the loudest community manager, and finding unique ways for brands to market themselves in the Cannabis Industry.

Behind the scenes, AJ is a Karate Champion who loves anything competitive — sports are her go-to. When she’s not trying to win — good food + a spanish telenovela + her beloved puffco = a great night in.